BullHorn Media – IMC Plan August 3, 2014 For 2014, quarter four. Budget: $7,600 I. COMPANY ANALYSIS Located in the central Florida region, BullHorn Media is a boutique-style creative business that offers personal attention on projects ranging from video production to photography to graphic design. With being in business for over twenty years, Bull Horn …
Getting social with Cosmoprof North America July 18, 2014 This post about Cosmoprof North America is for educational purposes. I am not associated with them, nor is my educational institution. Cosmoprof North America is a business to business beauty trade show with over 26,000 visitors and 911 exhibitors from 37 countries that took place July …
Analyzing marketing techniques of Victoria’s Secret June 8, 2014 Last week in my blog post, I explored how Victoria’s Secret is a success with reaching it’s consumers through multimedia communication. This week I would like to spend some time analyzing exactly how the brand achieves this success with their different marketing techniques. On May 21st, …
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